Effective discount marketing with a flexible API solution.
Use our powerful discount Engine to reach people at the right time, with the perfect discount. Create and send personalized, automatic, staggered, or time-sensitive discounts. With the Talon.One Promotion Engine you are not limited in the flexibility and functionality of any discount campaign.
Customize your discount solution via the API and trigger discounts based on customer behavior and other data from your application.
"50€ staggered discount for new customers."
New customers get a 50€ discount in total, whereby they automatically get a 10€ discount on their first purchase, 15€ discount on the second one and 25€ discount on their third order.
Targeted discounts for individual customer interactions
Plan discount campaigns not only as a surplus sale for everyone but as ongoing and effective marketing measures that boost your sales revenue.
Create event- and behavior-specific discount workflows that are closely tied to your marketing goals by using our discount Engine.
New customers automatically receive a 10% discount if ordering to Berlin or 15% discount if ordering to Hamburg.
Customize your discount solution
Our discount Engine scales to the demand of any organization. After the one-time integration, you can pre-define industry-specific rules for your discount campaigns.Read Documentation
"Dynamic customer- and product-tied discount."
Give a 10% discount if registered customers cancel their purchase during the checkout process but already have products in their cart. Discount is only valid for these customers and for the specific items in their cart.
Track your discount campaigns and monitor reliable fraud prevention
Analyze your discount marketing success on the application, campaign and discount level with a number of KPIs then monitor these metrics over time.
We help you quickly identify promotional fraudsters using only a few characteristics and send you instant alerts about discount misuse.
Discounting - Powered By the Promotion Engine
One simple integration is the gateway to a full suite of discount campaign scenarios.
Data integration and API usage
Integrate data from both internal and external sources via the API into the Discount Engine. Whether you have a shop, CRM, or custom-built systems, use your data to build complex rules that trigger discount rewards to your target audience. You can even automate discount campaigns using the API without using our UI.
Our Discount Engine carefully validates the rules you have pre-defined. For example, if a customer qualifies for your discount campaigns by completing an event in your checkout process like “5+ items in baske” a discount effect gets triggered.
Effects may be applied internally by the Discount Engine, such as when updating a customer profile attribute (e.g., log a 10% discount on the next purchase), or they may be applied externally, such as adding discounts to your shopping cart. You can even configure external effects, like pushing an email with a discounted product through your email service.
Analytics and Optimization
Analyze the performance of your discount campaigns through real-time data. Customer statistics and event logs help you to track your discount usage. Our Discount Engine performs logical checks that will detect and alert you of any fraudulent activity.
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