Influence buyer habits in the fast-paced on-demand industry with the Promotion Engine.
The on-demand industry uses technology to bring together services from the offline and online world to instantly meet the needs of customers.
The Talon.One Promotion Engine helps businesses use personalized and real-time promotions to sway consumer behavior from offline to online in fast-growing markets.
A Promotion Engine tailored to your on-demand business
On-demand promotional campaign ideas
Personalized coupons (triggered via CRM).
If customers have a valid coupon code, then they get a 10% personalized discount and it is triggered from your CRM via email and the coupon has a 12 hours redemption limit.
Location-based synergy effects.
10% discount if customer orders from delivery location A to shipping address B (plus radius) and there is already an existing order from location A to address radius B.
Reward frequent users with loyalty points.
Cab case: Get 5 loyalty points for a new account registration. Collect 10 loyalty points for every driven kilometer with a cab. Cab has to be reserved via the App. Redeem 100 loyalty points for a ride up to 2 kilometers.
Refer a paying subscriber.
Friend and advocate get 10% off - lasting for as long as both parties are paying subscribers.
Powered by the Talon.One Promotion Engine
One simple integration is the gateway to solving your specific coupon, discount, loyalty, referral, and product bundling challenges -
all in one Promotion Engine.
Data integration and API usage
Whether you have a shop, CRM, or custom-built system, integrate data from any source via the API into the Promotion Engine. You can even automate campaigns using the API without using our UI.
Our Promotion Engine evaluates the campaign criteria defined in your rules, like if a customer makes a purchase or successful referral, then executes effects like sending a discount or rejecting a coupon.
The Promotion Engine will apply any type of custom effect, like adding loyalty points to a customer profile or a discount to the shopping cart value. Implement webhooks to trigger external effects like sending a coupon code from your email provider.
Analytics and optimization
Analyze your campaign performance in real-time. Track customer behaviour and event logs to build insights and take action. Our Promotion Engine performs logical checks and sends automatic alerts when fraudulent activity is detected.
Dynamic campaign workflows
Success in the on-demand industry requires businesses to scale and evolve rapidly with the latest technologies and shifting consumer habits.
Talon.One’s fully flexible Promotion Engine helps you create highly personalized promotions to drive customer engagement. Integrate and manage any type of data through the Promotion API.On-Demand Integration Guide
Examples of attributes
On-demand industry success story
"Instead of sending everyone the same generic discount, now we provide a personalized customer experience where users can view all promotions available to them."
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